“Navigating Ecommerce and the Snack Industry” with Sam Gagliardi, IRI

Monday, April 01, 2019 11:00 am–11:45 am Naples

Ecommerce is the fastest growing channel in the CPG industry, and online sales are expected to double in the next few years. This session will help snack producers learn about huge opportunities and risks for brands online and the ways in which brands and retailers must rethink their marketing strategies to successfully compete in this growing and complex channel.

Sam Gagliardi

Head of E-Commerce
IRI

Sam Gagliardi has more than 19 years of cross-functional sales, marketing and digital leadership experience with top FMCG manufacturers, including Johnson & Johnson, Colgate and RB. He is an expert in e-commerce strategy, digital marketing, search engine optimization, media management, shopper marketing and marketing management.